依類型 族群 主題   
 
 
2002.06.01 ~ 2004.06.01
以台灣原住民文化為例探討文化產品設計的轉換運用(An Application and Case Studies of Taiwanese Aboriginal Material Civilization Confer to Cultural Product Design)
族群: 跨族群  
主題: 文化創意、學術研究  
作者 徐啟賢 (Chi-Hsien Hsu )
學校系所 長庚大學工業設計研究所
地點 全臺 全部  
研究內容

*中心館藏網址:http://tulips.ntu.edu.tw/record=b2198356*cht  

[ 摘要 ]
每個國家根據本身的傳統文化背景及生活型態,所呈現的產品設計風格,具有獨特的識別性。而台灣原住民獨特鮮明的文化特色,是否可以提供產品設計時的參考依據,成為台灣現代設計應用的基礎。
本研究區分為四個階段實施。首先以問卷調查消費者對原住文化產品的認知態度、意見看法及設計期望,藉以訂定設計方針。第二階段則綜合文獻探討及專家學者意見,擬定文化資料分析與設計概念發想格式,據以進行設計創作實務。第三階段則是綜合相關文獻探討、問卷調查結果及設計創作心得,推導提出文化產品的設計程序。第四階段再以問卷調查消費者的設計評價差異,藉以探討驗證設計創作及設計程序的運用成效。
綜合研究結果歸納出四點分別為:(1)台灣原住民獨特鮮明的文化特色,值得經由設計呈現於生活週遭的產品設計上。但現今的市售產品卻多屬工藝創作,仍有諸多空間可以改善發揮。(2)藉著釐清文化特質及探討與產品呈現間的適宜轉換脈絡,有助於設計概念的思考。(3)本研究推導提出的設計程序,有助於導引出適宜的設計轉換呈現及適切的文化訊息傳遞。(4)經由設計程序的概念模式所衍生的設計創作產品,在設計評價上呈現較能為消費大眾所認同接受的結果。

[ 英文摘要 ]
The style of product design of a country and a nationality is influenced by the essential of traditional cultures and lifestyles. It is interested to explore whether or not that the Taiwanese aboriginal culture, playing increasingly important role to the land and adopting to be the basic reference for contemporary product design.
The approach undertaken in this study includes four phases. First, a questionnaire survey is conducted in order to identify the consumers’ attitude, opinions, and expectation to the products with aboriginal culture aspect. Followed with the result, design principles will be suggested for design practicing. Second, the framework for product development is formed by the culture data analysis and design ideation table, resulting from literature review and experts opinions. Third phase, we conclude the results based on the literature review, questionnaire and the design practice, by which a design process for cultural product is established. At final phase, a consumers’ evaluation to the design is undertaken in order to prove the effect of the design practice and process.In general, the results of this study can be summarized as: (1) The Taiwanese aborigines’ unique culture is worthy, through design to apply to the product which existing in our daily life. However, most of Taiwanese aboriginal product, nowadays are crafts in the market. Therefore, it still have a space to be improved.
(2) the work clarifying cultural characteristics and transforming the context between the culture and product design can benefit to design concept development.
(3) The design process proposed can help to guide the design transform and culture message delivering properly.
(4) Through this concept model of design process to develop the products, it is clearly to show that the design assessment have more recognition from consumers.