【外文摘要】

This paper investigates the factors behind Taiwan rapid PC industry evolution and the contribution to the economic development as well as the competitive edges in the global market. The research consists of six chapters and utilize empirical and analytical of qualitative of social science methods to explain the study subjects, including government publications, research report, official statistics and database, academic papers, books, thesis, journal articles, conference papers, Internet broadcasting programs, and magazine. Given the data collection and analysis, this paper cut edge from macroeconomic perspective to analyze the subjects.

The outcomes are indicated as below. The government in Taiwan is an indispensable part in building technological competence during the process of PC industry. Besides, the PC industry has demonstrated a significant performance and active participation in economic activity. Furthermore, the portable PCs like notebook still have a prosperous prospect in global market. Taiwanese PCs producers have taken edges on the bargaining power and stable rivalry among existing competitors while new entrants and substitute products have remained threats. More importantly, Taiwan’s PC producers have advantages to carve out PCs niche such as sophisticated OEM experience, good capability of cost control, flexible and quick reaction ability, large scale of production capacity and complete industrial structure. Nevertheless, they still have spaces to strengthen their competitiveness in keen global market.





【外文關鍵詞】

government、development、PC industry、competitive advantage