本研究基於世界各國對於原住民族文化的逐漸重視與善待，尤其是對於原住民族中弱小的族群，更應特別予以保障並促進其發展。有鑒於此本論文將臺灣原住民中的阿美族、賽夏族與達悟族三個族群的節慶祭典文化作為研究之主題。本文從上述三個族群文化中探索臺灣原住民族的傳統祭典由來與傳說，並且在祭典文化的展現上，試圖闡述原住民族文化保存、受到文創產業的洗禮與觀光政策的興起之後，如何喚起大眾正視少數原住民族的文化保存與延續，如何保障與尊重原住民族的傳統文化，讓他們在優勝劣汰、適者生存的環境中，持續成長同時也保有自己族群的特有文化。本研究透過闡述三個族群的重要祭典與傳說故事、文獻回顧、理論探討、學者專家看法，以及本研究的深度田野調查等方法，並從文化產業和祭典文化的角度分析三個族群在未來的文化延續與保存，相關的直屬管轄單位與政府部門，是不是仍有不足之處？還有甚麼缺漏可以讓少數的原住民族文化可以在文明的洪流沖刷下，持續保有小眾族群的特有傳統，並受到大眾的支持與尊重。本文總共八個章節，最後為本研究之建議，除了研究心得之外，由於無法長期觀察了解及參與原住民族的生活，也因為三個族群的生活領域相當廣泛，祭典的時間點也各自不同，無法更深入的探索，未來只要有機會當更加深入與細緻探索原住民族的生活模式與傳統精神。

This research is based on the gradual emphasis and kind treatment of the indigenous cultures of various countries around the world, especially the weak and small groups of indigenous peoples, which should be specially protected and promoted for their development. In view of this, this thesis takes the celebration and ceremonial culture of the Ami, Saixia and Dawu tribes of the aborigines as the subject of research. This research explores the origins and legends of the three ethnic cultures’ traditional rituals and tries to explain how the indigenous people’s cultural preservation, the baptism of the cultural and creative industry, and the rise of tourism policies in the display of the celebration culture can arouse the public’s attention. The cultural preservation and continuation of a small number of aboriginals depend on the protection and respect of their traditional cultures, so that they can continue to grow in an environment where only the “fittest and strongest” survive, while maintaining the unique culture of their own ethnic group. This research analyzes the cultural future of the three ethnic groups from the perspectives of cultural industry and ceremonial culture by elaborating on the important ceremonies and legends of the three groups, using literature review, theoretical discussion, scholars and experts’ opinions, and in-depth field investigations carried out as part of this research. For continuation and preservation, the research focuses on the following questions: Are there still deficiencies in the relevant areas directly under the jurisdiction of government departments? What is missing so that a small number of indigenous cultures can continue to maintain their unique traditions of minority ethnic groups under the torrent of civilization, and receive the support and respect of the public? There are eight chapters in this dissertation, as well as final recommendations from this research. In closing, a few words on the limitations of this research experience: because it is impossible to observe and understand the life of the aboriginal people for long periods of time; also, because the living areas of the three ethnic groups are quite extensive; and finally, because the times of their various celebrations are different, it has been impossible to go deeper. In the future, so long as there is a chance, we will explore the life, language and traditional spirit of the aboriginal people in a more in-depth and detailed manner.